I recently had the opportunity to attend the Brand New Conference, a series of talks focused on the creative side of branding. Although the target audience was advertising and marketing agencies (not higher ed practitioners) I was blown away by the people who spoke and their passion and understanding of what makes a good brand [...]
As Schools App reaches more and more students, we’ve been hearing a lot of great feedback about how students are using the application. Here’s a quick sample of what students have to say about Schools App and how students are using it to connect with each other (click on a post to see a bigger [...]
If you produce well written HTML you shouldn’t have to do anything clever to make your site accessible.
We do our best to shape the next stages of our product development around the real needs of current and potential clients. Our primary tool for discovering those needs is the non-directed, ethnographic interview. The format of the interview is a relaxed, 30-60 minute guided conversation between one of our product designers and a single interviewee.