Fact, the iPhone 5 has more processing power than the Mars Rover Curiosity. Mobile technology has forever changed the way that students will interact with your university, but many institutions I’ve talked with have not made any changes to their admissions process in light of mobile student trends. For many students, mobile devices have become the dominant [...]
It seems like Mobile is the new marketing buzzword this year in Higher Ed. While social isn’t going away (and is nowhere close to being over), Higher Ed has rightfully begun perking up at new ideas to engage with today’s “Sobile” student. (hats off to Corie Martin for coining the Mobile + Social = “Sobile”) [...]
In the Higher-Ed Community, we get a lot of feedback questioning the relevance of telling the world where you are. Even moreso than status-updating service Twitter, it can seem pointless, vain, and unsafe to someone who doesn’t understand the value it adds. On our blog, we’ve been documenting the dialogue between those who believe location-based services have value in higher education, and those who don’t. And the verdict is still out.