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	<title>Inigral Insights &#187; customer service</title>
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	<description>Our thoughts on social technology in higher education.</description>
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		<title>Why Facebook Ignores Higher Ed</title>
		<link>http://blog.inigral.com/why-facebook-ignores-higher-ed/</link>
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		<pubDate>Fri, 09 Oct 2009 16:18:47 +0000</pubDate>
		<dc:creator>Michael Staton</dc:creator>
				<category><![CDATA[Entrepreneurship in Education]]></category>
		<category><![CDATA[Facebook in Higher Education]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[eduguru]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[facebook in higher education]]></category>

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		<description><![CDATA[if you read the book “Inside the Tornado” by Geoffrey Moore, you’d part see a stroke of genius and part vomit on yourself. There are a few rules to being a company inside the tornado, according to Moore. One of them is “Ignore the Customer.” Seriously, I’m not joking. It’s a rule.]]></description>
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