Facebook Page Admins: Changes to Page Width
Hey there friends. As one of Facebook’s Preferred Developer Consultants, we just received an update notifying us of upcoming design changes for all Facebook Pages. We wanted to bring this news to you hot off of the press. It specifically has to do with upcoming changes to a Page’s Width, along with new dashboard changes [...]
Anatomy of a Facebook Page
Over a third of the colleges in the United States have a Facebook Page to assist in their campus’ marketing efforts. For those who are just getting introduced to the concept of a Facebook Page, and the marketing goals it can help you achieve, here’s a look into the anatomy of a Facebook Page.
Calculating the Value of Your Facebook Fans in Higher Ed: An Introduction
This article is part one of a larger series on Calculating the value of your Facebook fans as a college or university. Introduction What are the people who “Like” your institution’s Facebook Page worth?
How to: Add a static FBML tab to your Facebook page
Facebook Pages are a great way to greet your students and fans on Facebook, especially if you’re a large institution with a lot of different people looking for you online. But what if you want to customize your page further and add content specific to you? You can add applications and tabs to Pages the [...]
Facebook Restricts Landing Tabs to “Authenticated Pages”
Earlier today, Facebook announced to the developer forum that Facebook Pages must have at least 10,000 fans in order to control which tab visitors see upon visiting their Page. For Colleges and Universities, there aren’t many institutions with over 10,ooo fans (learn more about the statistics of colleges with Facebook Fans here), this has a [...]
The Hidden Truth About Facebook Fan Pages
When it comes to my hundreds of friends and dozens of groups, I am constantly bombarded with News Feed stories by the second. While some of these stories interest me, those that do not are mostly Fan Page stories. To understand why that is, I decided to take a look at the Fan Pages I “fan” and how they communicate.
Sports on Facebook: A Collegiate Sports Directory
Aggregation seems to be a common theme today, as Facebook just launched Sports on Facebook just in time for March Madness. The Facebook page, co-designed with design firm Involver, boasts a neatly organized (yet not comprehensive) directory of collegiate sports teams with Pages on Facebook.
Facebook Highlights Applications Over Pages and Groups
Internally, we had mixed feelings about the new Facebook layout, with most of us having warm feelings about the change. But one thing we all were able to agree on is their preferential treatment of applications. I’ve gone on record numerous times saying that 2010 will be the year of Facebook apps. And it feels [...]
Facebook Pages for Schools: Customers vs. Community Members
The organizations that are satisfied with Facebook Pages are brands with a uniform audience, not a multi-faceted community.
Texas A&M Making Waves on Facebook
Texas A&M has found an outlet for their audience to engage in dialogue with prominent campus figures on Facebook, in a program they’re calling “Face 2 Face”.
UPDATE: Are Facebook Pages and Groups Merging?
According to AllFacebook.com, it appears that Facebook is possibly merging Pages and Groups. Some groups saw the changes on Tuesday, October 13th, but their Group layouts reverted back to the old design within 24 hours. Is Facebook merging the two? Do you think they should?
