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“Beyond Pages: Enhancing Facebook to Achieve Institution-Wide Results”
Friday, October 30 at 1PM EST
This article is part three of a larger series on Calculating the value of your Facebook fans as a college or university. To read the other articles in this series, scroll to the bottom of this article to navigate to them. Syncapse performed a survey on 20 top corporate brands on Facebook, collecting data from [...]
This article is part two of a larger series on Calculating the value of your Facebook fans as a college or university. Deriving Fan Value One of the most compelling statements Syncapse made regarding understanding fan value is, Identifying differences in behavior and motivation between fans and non-fans is significant in understanding the true value [...]
Unlike previous major updates to Facebook, they are showing progress in terms of updating users of major changes and releases before they take place to allow people to prepare. This is a practice that every service provider should aspire to master. And at Inigral, we’ve taken some queues from the team at Facebook ourselves in terms of keeping our community up to date.
For the past few months, Facebook has focused marketing efforts on the education community. And since that shift, they have spent time identifying the real movers and shakers using Facebook to add practical value to educators around the world. We were interviewed by their marketing team to learn more about how our application, Schools, benefits [...]
In a Mashable article that was recently published, called “10 Ways Universities Are Engaging Alumni Using Social Media”, a number of colleges and universities were highlighted for their social media efforts. Schools were selected for different uses of strategies and tools to reach and engage the alumni community, and the same three seemed to show up repeatedly: Facebook, Twitter, and LinkedIn.